Our degree will give you the skills and practical experience you need to pursue projects with international organizations in different fields.
Duration:
Two years, 4 semesters : 2/3 days of classes per week
Academic level required:
240 ECTS credits or 3/4 years of university studies
Certification:
RNCP Certified: 38583 | Level 7
Intake:
February and September
This specialized International Sales Manager Mastère full delivered in English offers a diverse programme of General Management, Project Management, Sales and Marketing
and Finance. It provides students with a broad and global view of the professional business world, equipping them with all the tools and savoir-faire necessary to launch a successful career management.
Two years, 4 semesters : 2/3 days of classes per week
240 ECTS credits or 3/4 years of university studies
RNCP Certified: 38583 | Level 7
February and September
Block 1 – Analyze company’s
strategy & implement benchmark
Sales and Marketing data analysis
Sales and Marketing positioning
Sales user experience analysis
Sales and marketing strategy
Block 2 – Implement action plans
Sales and Marketing action plans
implementation
Buying strategy implementation
How to build a sales offer
Block 3 – Develop partners’
network
How to enter a new market
Negotiation skills
How to develop a positioning
strategy
How to raise fund for projects
Block 4 – Finance & Budget
Business law essentials
Business plan
Audit management as a business
partner
Finance essentials for non finance
managers
Block 5 – Sales team management
How to manage a project team
Team management essentials
(remote & physical)
Block 1 – Create company’s sales
strategy
Market and trend analysis (business
intelligence tools)
Sales data driven
Sales and Marketing positioning
Sales strategy and partnerships
Block 2 – Implement sales action
plan and sales strategy
Sales prospection and customer path
Business plan (business model)
Sales action plans and distribution
channels
Customer relationship management
Sales action plan monitoring (ROI,
KPIs…)
Block 3 – Monitor sales action plan
and distribution channels
Business strategy (SMART goals,
financial monitoring, sales KPIs,
reporting…)
Sales prospection and customer
retention strategy
Business negotiations (business deals,
tender documents…)
E-commerce platform optimization
Block 4 – Sales team management
Leadership and coaching
Talent management and recruitment
Individual and team performance
optimization
Assessment interviews and career
management
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