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KEYCE BUSINESS SCHOOL

Bachelor in Business Administration

Our degree will give you the skills and practical experience you need to pursue projects with international organizations in different fields.

  • Montpellier
Request for information

Duration:

3 years (6 semesters)

Academic level required:

3/4 years of university studies

Certification:

Intake:

February / September

OVERVIEW

About Programme

The Business Unit Manager collaborates on the broad strategic guidelines and steers the implementation of projects in the commercial and marketing, human and financial dimensions. He acts as a linchpin between strategic development and operational management, optimising the management of resources and maintaining the development of the unit. He communicates with all of the company’s departments and establishes an information system. The Business Unit Manager is generally responsible for marketing policy, budget management and oversight. He structures his activities within the framework of the general policy of the company.

GENERAL INFORMATION

Duration:

3 years (6 semesters)

Academic level required:

3/4 years of university studies

Certification:

 

Intake:

February / September

1ST & 2ND YEAR

Overall Corporate Culture
Humanities
Business English
Economic concepts
Straight – short moot
Business management

Management and marketing

Development Professional

Initiation au codage
Personal branding
Projet de développement d’entreprise

Business Skills

HR administration
Business management
Marketing & communication
Negotiation skills management
Computer and collaborative tools
Administrative method
Commercial & customer management
Projet d’entreprise
Outils d’efficacité professionnelle

 

3RD YEAR

SU 1 Management

Corporate policy and strategy
Management philosophy

SU 2 Management and
Quantitative Tools

Accounting – financial analysis
Desktop tools
Marketing and trade strategy

SU 3 Marketing

Management styles
Marketing of senior citizens
Persuasive marketing
Industrial marketing
Webmarketing / social media
Luxury marketing
Marketing benchmark
Sensory marketing
Change management
Self-knowledge and Intergenerational
management
Entrepreneurship
Trade marketing

SU 4 Transversal Development

IEM / Operational, direct and written
communication
Strategic marketing
Negotiation
Global communication
Digital and social media
Business and Law

SU 5 International Trade

International negociation
Operations
Logistics
Geopolitics
Management of international trade
Intercultural management

SU 6 Professional Development
Specialised french
Professional development tools
Business project

Join Ascencia

Admission Process

• Resume
• Passport copy front and last page
• SOP (Statement of Purpose)
• Passport size photo
• Work experience (if any)
• Scanned copy of application form (duly filled and signed)
• Additional certificates if any
• Marksheets, transcripts, consolidated, provisional and degree
certificates for all levels viz. school, high school, bachelors
• English level required: IELTS (5.5), TOEFL (70), TOEIC (750)

  • STEP 1 - Evaluation of credentials
  • STEP 2 - Application confirmation
  • STEP 3 - Selection interview
  • STEP 4 - Admission
  • STEP 5 - Enrollment

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Join us !

You wish to join Ascencia Business School? Our registration and admission process is straightforward. We warmly invite you to reach out to us for further details and to secure your spot in our upcoming admission sessions.

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Ascencia International is a private higher education institution and a member of the Collège de Paris.
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  • Ascencia
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  • French Program
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  • Ascencia
  • Campuses
    • Campus in Paris
    • Campus in Malta
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  • Courses
    • Courses by Degrees
      • Bachelor degrees
      • Mastères degrees
      • MBA degrees
    • Courses by School
      • Ascencia International
      • Ascencia Malta
      • Ascencia Business School
      • Business Project College
      • Digital College
      • Ecole Conte
      • Ecema Business School
      • Keyce Business School
  • French Program
  • Accommodation
  • Online Course
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Contact
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